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Photography · Audio hardware · Copenhagen

Product photography that doubled e-commerce conversion.

Client

Lumen Audio

Sector

Audio hardware · Copenhagen

Service

Photography

L

A premium audio brand replaced its product photography and doubled conversion rate on the flagship product page.

The problem

Lumen's product page conversion was 1.2% — well below the 2-3% benchmark for premium audio. A/B testing pointed to imagery as the limiting factor.

Our approach

Product Photography (10 shots): white background + lifestyle compositions, multiple angles, color-accurate retouching, web and print exports, perpetual commercial license.

The result

Conversion rate climbed from 1.2% to 2.7% in the first 30 days post-launch. The team rolled out the same treatment to the rest of the catalogue.

Metrics

1.2% → 2.7%

CVR improvement

11

Final images

30 days

Time to results

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